For Agents

Agent Advantage

Get a digital profile, improve your SEO, get recommended and get referrals


Get inbound, appetite-matching referrals delivered to you in real-time

For Insurance Companies

Insurance Company Advantage

Increase awareness, engage with more agents and drive the business you want

For Associations

Association Advantage

Give discounted subscriptions to your member agents and increase their digital reach



The IA Advantage blog, sharing top clicks and insider tricks for independent agents


The latest news releases


The IA Advantage Podcast, bringing you insurance consumer trends and insight from influencers around the IA channel


Catch up on past issues of the IA Advantage Newsletter


Agent Directory

Browse our the national directory of independent insurance agents

Insurance Company Directory

Browse our national directory of insurance carriers, MGAs and wholesalers

Live Shopper Feed

See who's shopping on right now!

Find an Insurance Market

Locate an insurance provider for your customers


Help Desk

Get support for your Advantage product

Agent Log In

Sign in to manage your Advantage profile

  1. Help Topics
  2.  » What Is Advantage Professional?

What Is Advantage Professional?

Become an Advantage Professional agency and get access to all Advantage features—including Claim-it Referrals sent right to you.
Published: January 11, 2022

Advantage Professional is the subscription type that sits at the top of the Advantage hierarchy. An Advantage Professional subscription allows independent agencies to be recommended (like with the Advantage Preferred subscription) as well as referred, which is a perk exclusive to only Advantage Professional subscribers. Advantage Professional agencies are…

  • Referred to high-intent organic insurance shoppers
  • Referred to shoppers who match the agency’s business appetite
  • Referred to shoppers who asked to speak with the agency specifically

But what does it mean to be referred with Advantage Professional?

All About Advantage Professional

Advantage Professional comes with the bells and whistles of every other Advantage subscription, allowing the agency to load their profile with contact information, team members, logos, ratings and reviews, a credibility badge listing the agency as a Trusted Choice agency, business appetite preferences and more to allow matching shoppers the full scope of the agency’s practice.

The strength of Advantage Professional is the ability to be referred to high-intent insurance shoppers, meaning the agency’s profile is outfitted with call-to-actions to better attract shoppers and an online scheduler that allows the shopper to select a time slot at their own convenience. When a shopper opts to work with an Advantage Professional agency, that agency will receive an instant referral notification alerting them of new business so they might have a head start on building the consumer-agency relationship and closing the deal.

Get instant referral notifications with Advantage Professional

To top all of this digital greatness off, Advantage Professional is the only Advantage subscription to include Claim-it® Referrals. Claim-it Referrals are hot, high-intent, appetite-matching, exclusive, inbound, local referrals sent directly to the Advantage Professional agent’s inbox. These referrals operate on a first-come, first-served basis, meaning no other agent may compete for a Claim-it Referral after it has been purchased.

Learn more about Claim-it Referrals.

Ready to expand your digital footprint with Advantage Professional? See all our Advantage subscription options, and schedule a demo with one of our sales representatives today to take Advantage of these online capabilities.

Return to What Are the Different Types of Agency Profiles?

More Posts

FAQ: Advantage Producer Subscription

IIABA agents now have unlimited access to our Claim-it® platform through their Advantage Producer subscription. With Advantage Producer, IIABA agents no longer need an Advantage profile on to connect with high-intent, appetite-matching, inbound,...

What Is Advantage Producer?

Advantage Producer is a standalone subscription type that is totally unique to our line of Advantage products. Unlike the other Advantage subscription types, Advantage Producer does not include a customizable Advantage profile. Instead, Advantage offers IIABA agents...

The Secret Sauce for Closing More Consumer Choice Referrals

First, let's start with what a Consumer Choice Referral is. It's simple. It's a consumer who is on shopping for insurance right now. Based on the pages they visit and the information they give us, we present that consumer with a... Get Started Guide

In this guide: Signing in Basic Info Personal Lines Settings Commercial Lines Settings Additional Information Team Members Ratings and Reviews Manage Notifications How to Sign In Follow these steps to get signed in to your dashboard so that you can manage your...

Ready to take it to the next level?

Sign up for a free demo and let our experts show you what Advantage can do for you!

Share This